Geoff Penrose

General Manager Lifemark Ltd

Geoff Penrose was appointed General Manager of Lifemark in 2014. He was previously the CEO of Qualmark New Zealand Ltd for five years and then spent four years working as a business consultant in Europe, Asia and the Pacific.

Geoff has a Bachelor of Commerce, a Master of Business Administration and a Post Graduate Diploma in Economics. Geoff has worked in marketing, human resources and quality management positions in both the public and private sector and has lectured on organisational strategy. Since 2011, Geoff has volunteered as a member of the Assurance panel for the Global Sustainable Tourism Council, a United Nations initiative that established and manages sustainable standards across six continents. Geoff has also been a member of the National Leadership team since July 2018, when Lifemark became a division of CCS Disability Action.

Geoff has two children and is married to Kathryn, a criminal barrister who specialises in the Alcohol and Other Drug Treatment Court at the Waitakere District Court.

Geoff’s focus is on business improvement, leadership and developing partnerships that drive change and make a difference.